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Expert Interview Drawing (deutsch: Experten- und Expertinnen-Interview-Zeichnen)

The method combines an expert interview with a subsequent visualisation task. The aim is to use drawing to clearly and vividly illustrate key aspects of the topic, enabling the team to analyse them and gain new perspectives.

Organisation

  • Duration
    Short (up to 30 minutes)
  • Complexity
    Simple
  • Group size
    2 to 6 persons

This activity is suitable online.

Description Long

In this method, experts are interviewed on a specific topic. After the interview, they visualise the key points or central messages in the form of a sketch or drawing. The visualisation process may be filmed or observed. The resulting drawing serves as a basis for group discussion and can be used in subsequent creative processes.

This method is well suited to teams aiming to make expert knowledge more accessible or to develop new perspectives within creative work.

Preparation

  • Prepare pens, paper or a digital whiteboard for the sketch, as well as a camera or smartphone for video recording.
  • Prepare open-ended questions that encourage the expert to speak in a detailed and concise way about the topic.
  • Online: This method is suitable when an expert is willing to share content online. Using appropriate software, a diagram can be created digitally and the drawing process streamed live into the group session. Alternatively, the person can work with a flipchart at home, filming the process and sharing it live with the group. The shared session can be recorded. All technical aspects should be set up and tested in advance.

Execution

  1. The procedure and purpose of the interview are explained, and consent for video recording is obtained.
  2. The interview can then begin and is recorded in audio, video, and possibly by hand.
  3. At the end, the expert is asked to create a sketch of the key insights or thoughts. This drawing process can be filmed or observed.
  4. The sketch is then shared with the group, and its content is discussed. The group may ask questions or use the sketch as a starting point for further reflection.

Hints from experience

  • The interview should take place in a quiet setting, away from noise and without direct sunlight.
  • Particularly for online sessions, the technical setup should be tested in advance to avoid delays.

Tools list

  • Paper and pencil
  • Pencils, board markers

References

This method was developed by Manuela Pfannmatter, Nadja Knobel, Dominique Nöthiger, Thomas Perret and Céline Wittwer, students from the Lucerne University of Applied Sciences and Arts and the University of Applied Sciences in Sierre, as part of the CreaLab Summer School 2019.