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The Drawing Method is a creative group technique in which participants collaboratively develop ideas through visual means. Each person begins with a simple sketch on a given topic, passes it on, and allows others to add to it. This process results in varied and inspiring concepts that can be developed further at a later stage.
Participants sit in a circle. Each person draws their idea on an A3 sheet of paper based on a given topic. The sheet is then passed to the left and added to by each participant. The last person to receive the drawing interprets it, and the group members then explain what their original ideas were. A creative concept is then developed using Post-its, drawings, labels, or cut-out elements. Finally, the concept is presented to the whole group.